{"id":11891,"date":"2022-06-09T04:59:25","date_gmt":"2022-06-09T04:59:25","guid":{"rendered":"https:\/\/freakout.net\/?p=11891"},"modified":"2022-06-09T05:08:31","modified_gmt":"2022-06-09T05:08:31","slug":"202206sb22kl","status":"publish","type":"post","link":"https:\/\/freakout.net\/zh-hans\/newsroom\/pressreleases-zh-hans\/202206sb22kl\/","title":{"rendered":"FreakOut Partners with Acacia Blue for SB22\u2019KL to Highlight the Importance of Sustainability"},"content":{"rendered":"<p><b>Kuala Lumpur, Malaysia: <\/b><span style=\"font-weight: 400;\">FreakOut, a leading marketing technology company in APAC, is utilising native advertising to shine a light on sustainability and spread awareness about the Sustainable Brands 2022 KL Conference (SB\u201922KL), convened by Acacia Blue, a part of the Invictus Blue Group. Sustainability is a value that resonates with FreakOut at a core level, making this a truly meaningful partnership.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sustainable Brands is the global premier community of dedicated innovators and change-makers working to help create a sustainable economy. The community, formed over a decade ago, presently engages over 1 million brand innovators worldwide \u2013 including global brands such as Disney, Google, and Microsoft.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><span style=\"font-weight: 400;\">Acacia Blue, in partnership with Sustainable Brands US, will convene the Sustainable Brands Conference for the seventh time in KL this 21st and 22nd of June. The theme for SB\u201922 KL is \u201c<\/span><b>Build Back Better \u2013 Learning from our past in designing a more sustainable future<\/b><span style=\"font-weight: 400;\">\u201d. The conference, which will take place virtually, will be attended by some of the world\u2019s top brands, most influential NGOs, Policymakers, and social enterprises coming together to explore how we should relearn the stories that have shaped our current reality, to write a better story of our future.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The 2-day conference will also feature over 25 top speakers and panellists who are knowledge leaders in their respective fields. These speakers will inspire, engage, and motivate attendees with their insights. Among them are Firdaus Jonid, Managing Director of Invictus Blue, Pavithra Ram, Impact Navigator at Tony\u2019s Chocolonely, and Dorothy Shaver, Global Food Sustainability Director of Unilever.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">FreakOut\u2019s participation in this initiative stems from its shared vision of a sustainable future. FreakOut is driving awareness about the conference through its flagship native advertising solutions. Native ads are well positioned and easy to read and understand. These ads have a look and feel that cohesively matches the site layout, encouraging users to engage with and absorb the content \u2013 indeed a sustainable method for maintaining an enhanced user experience while delivering consistent performance to advertisers.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><span style=\"font-weight: 400;\"><strong>Kelvin Tan, Regional Director of FreakOut Malaysia<br \/>\n<\/strong><br \/>\nFreakOut believes that brands have a social and environmental obligation to keep the best interest of our environment and future at heart. We should align ourselves and our businesses accordingly. The Sustainable Brands Conference plays an important role in facilitating a global dialogue on these crucial matters, and we are raising awareness for this initiative the best way we know how \u2013 through native advertising.<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Tickets for SB\u201922KL are available for purchase at <\/span><a href=\"https:\/\/invictusblue.cmail19.com\/t\/i-l-qlikuul-trlrihliuu-r\/\"><span style=\"font-weight: 400;\">https:\/\/sustainablebrandskl.com\/buy-your-tickets\/<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For more information on the conference, visit <\/span><a href=\"https:\/\/invictusblue.cmail19.com\/t\/i-l-qlikuul-trlrihliuu-j\/\"><span style=\"font-weight: 400;\">https:\/\/sustainablebrandskl.com\/<\/span><\/a><span style=\"font-weight: 400;\">. Do note that the Sustainable Brands KL 2022 Conference is HRDF claimable.<\/span><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<h4>About FreakOut<\/h4>\n<p><span style=\"font-weight: 400;\">FreakOut is a global marketing technology company with programmatic solutions (DSP, SSP) that delivers in-feed display and video formats across global publishers. Headquartered in Singapore, FreakOut has 10 offices across 9 countries which include Malaysia, Japan, China, Indonesia, Philippines, South Korea, Taiwan, and Vietnam. FreakOut is a part of FreakOut Holdings, Inc. which is listed on the Tokyo Stock Exchange (TSE:6094) and oversees the investments for FreakOut. For more information, visit <\/span><a href=\"https:\/\/www.freakout.net\/\"><span style=\"font-weight: 400;\">https:\/\/www.freakout.net\/<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>About Acacia Blue<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Acacia Blue is a purpose-led strategic communications and brand consultancy, established in 2013 to connect brands with communities, via their higher social and developmental goals. Our belief is that businesses can <\/span><b><i>do well<\/i><\/b><span style=\"font-weight: 400;\"> AND <\/span><b><i>do good<\/i><\/b><span style=\"font-weight: 400;\">, creating profit through purpose. At Acacia Blue, we partner with brands to transform their conventional corporate social responsibility activities into opportunities for delivering sustainable social impact. <\/span><\/p>\n<p>&nbsp;<\/p>\n<h4>Media Contact<\/h4>\n<p><span style=\"font-weight: 400;\"><a href=\"mailto:info@freakout.net\" class=\"autohyperlink\">info@freakout.net<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kuala Lumpur, Malaysia: FreakOut, a leading marketing t [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":11882,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[77],"tags":[],"class_list":["post-11891","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressreleases-zh-hans"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>FreakOut Partners with Acacia Blue for SB22\u2019KL to Highlight the Importance of Sustainability - FreakOut Pte. 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