{"id":8879,"date":"2019-10-16T00:00:16","date_gmt":"2019-10-16T00:00:16","guid":{"rendered":"https:\/\/freakout.net\/newsroom\/uncategorized-vi\/201912tradedesk\/"},"modified":"2024-03-07T07:29:01","modified_gmt":"2024-03-07T07:29:01","slug":"201912tradedesk","status":"publish","type":"post","link":"https:\/\/freakout.net\/vi\/newsroom\/pressreleases-vi\/201912tradedesk\/","title":{"rendered":"FreakOut Native Integrates With The Trade Desk"},"content":{"rendered":"<p>SINGAPORE, 16 October 2019 \u2013 FreakOut, a global marketing technology company part of FreakOut Holdings (TSE: 6094), is pleased to announce its integration with global advertising technology leader, The Trade Desk (NASDAQ: TTD). Through TTD\u2019s demand side platform, programmatic buyers and agency trading desks, brand advertisers can access FreakOut Native\u2019s (FON) inventory across Asia.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/freakout.net\/wp-content\/uploads\/2019\/12\/fo_theTradeDesk1200x630-1.png\" alt=\"\" width=\"1200\" height=\"630\" class=\"alignnone size-full wp-image-8028\" srcset=\"https:\/\/freakout.net\/wp-content\/uploads\/2019\/12\/fo_theTradeDesk1200x630-1.png 1200w, https:\/\/freakout.net\/wp-content\/uploads\/2019\/12\/fo_theTradeDesk1200x630-1-300x158.png 300w, https:\/\/freakout.net\/wp-content\/uploads\/2019\/12\/fo_theTradeDesk1200x630-1-1024x538.png 1024w, https:\/\/freakout.net\/wp-content\/uploads\/2019\/12\/fo_theTradeDesk1200x630-1-768x403.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p>As market pioneer and one of the few players in the real-time bidding market, TTD is well-supported by FON with open marketplace and preferred deals buying where every TTD user can bid for FON\u2019s inventory. FON\u2019s media partners can also maximize traffic monetization through the auction to TTD users via open marketplace and preferred deals.<\/p>\n<p>FreakOut\u2019s senior vice president Ken Yamane commented: \u201cWe are thrilled about this integration with TTD. FreakOut provides the opportunity for global users of TTD to access local native inventory with a great selection of premium publishers across Asia.\u201d<\/p>\n<hr \/>\n<h4>About FreakOut Native<\/h4>\n<p>FreakOut Native is the first native advertising platform in Southeast Asia designed for smartphone in-feed advertisements. Native advertising is where sponsored content fits seamlessly within its surrounding environment, following the natural form and function of the user experience in which it is placed. It engages the audience instead of disrupting the user experience.<\/p>\n<h4>About FreakOut<\/h4>\n<p>FreakOut is a global marketing technology company with programmatic solutions (DSP, SSP) that delivers in-feed display and video formats across global publishers. Headquartered in Singapore, FreakOut has 14 offices across 11 countries which include China, India, Indonesia, Japan, Malaysia, Philippines, South Korea, Taiwan, Thailand, and Vietnam. FreakOut is a part of FreakOut Holdings, Inc. which is listed on the Tokyo Stock Exchange (TSE:6094) and oversees the investments for FreakOut. For more information, visit <a href=\"https:\/\/www.freakout.net\/\" target=\"_blank\" rel=\"noopener\">www.freakout.net<\/a>.<\/p>\n<h4>MEDIA CONTACT<\/h4>\n<p><a href=\"mailto:info@freakout.net\" class=\"autohyperlink\">info@freakout.net<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>SINGAPORE, 16 October 2019 \u2013 FreakOut, a global marketing technology company part of FreakOut Holdings (TSE: 6094), is pleased to announce its integration with global advertising technology leader, The Trade Desk (NASDAQ: TTD). Through TTD\u2019s demand side platform, programmatic buyers and agency trading desks, brand advertisers can access FreakOut Native\u2019s (FON) inventory across Asia. As [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":8150,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[81],"tags":[],"class_list":["post-8879","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressreleases-vi"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>FreakOut Native Integrates With The Trade Desk - FreakOut Pte. 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