{"id":11614,"date":"2022-03-01T00:00:09","date_gmt":"2022-03-01T00:00:09","guid":{"rendered":"https:\/\/freakout.net\/?p=11614"},"modified":"2022-03-01T05:06:05","modified_gmt":"2022-03-01T05:06:05","slug":"202203vidio","status":"publish","type":"post","link":"https:\/\/freakout.net\/id\/newsroom\/pressreleases-id\/202203vidio\/","title":{"rendered":"Vidio berkolaborasi dengan FreakOut sebagai mitra iklan OTT di Indonesia"},"content":{"rendered":"

FreakOut Indonesia dengan bangga mengumumkan kolaborasi bersama Vidio, salah satu layanan streaming video <\/span>over-the-top<\/span><\/i> (OTT) di Asia Tenggara untuk menyediakan posisi iklan mereka melalui FreakOut SSP.<\/span><\/p>\n

Kolaborasi ini membuka kesempatan bagi para pengiklan menjangkau audiens penikmat konten video yang berkualitas (premium video content) secara programmatic di platform Vidio.<\/span><\/p>\n

\"\"Vidio adalah platform OTT ternama di Indonesia yang didirikan pada Oktober 2014. Vidio menawarkan berbagai konten video premium, termasuk beragam konten lokal yang luas, konten olahraga eksklusif, dan akses live-streaming ke semua acara FTA (f<\/span>ree-to-air<\/span><\/i>) & acara virtual internal.<\/span><\/p>\n

\"\"<\/p>\n

Sejak diluncurkan, jumlah pengguna Vidio semakin meningkat. Bahkan, semenjak masa <\/span>Work from Home<\/span><\/i> (WFH) yang disebabkan oleh pandemi Covid-19, jumlah penggunanya kian meningkat. Per Q1 sampai Q3 2021, jumlah pengguna aktif bulanan (<\/span>Monthly Active Users<\/span><\/i>) telah mencapai 70 juta orang.<\/p>\n

<\/span>Dengan adanya kolaborasi antara FreakOut dan Vidio, hal ini memungkinkan pengiklan untuk mengakses posisi iklan video in-stream di Platform Vidio melalui berbagai perangkat seperti smartphone, tablet, desktop, dan SmartTV.<\/span><\/p>\n

\"\"<\/p>\n

Selain itu, pengiklan memiliki pilihan untuk membeli layanan FreakOut OTT secara langsung dengan dua metode pembelian yaitu CPM (<\/span>Cost per Mile<\/span><\/i>) atau CPCV (<\/span>Cost Per Completed Views)<\/span><\/i>. Jika pilihan pengiklan jatuh pada CPCV, maka pengiklan bisa mendapatkan estimasi jumlah target penayangan yang di garansi oleh FreakOut.<\/span><\/p>\n

\u201cSebagai pionir OTT di Indonesia, kepuasan pengguna selalu menjadi fokus kami. Kami percaya bahwa konten & inovasi produk adalah faktor utama kami dalam mencapai tujuan tersebut. Kamis sangat bersemangat untuk memperluas hubungan kami dengan FreakOut sebagai mitra yang memilki visi dan pemahaman yang sama demi menjangkau pengguna yang berkualitas lebih banyak lagi. Kami pun percaya kemitraan ini akan memberikan pengalaman yang lebih baik kepada para pengiklan melalui iklan digital. Kolaborasi strategis ini akan memberikan dampak yang sangat signifikan terhadap solusi Advertising bagi Vidio secara keseluruhan\u201d Ujar Rezki Yanuar, VP Brand Marketing \u2013 Vidio (PT. Vidio Dot Com).<\/span><\/p>\n

\u201cFreakOut Indonesia sangat antusias dalam menyambut kolaborasi baru ini bersama Vidio. Selama beberapa tahun terakhir, kami telah melihat secara jelas pergeseran tren perilaku pengguna internet, terutama dalam konsumsi video <\/span>entertainment<\/span><\/i> di TV atau <\/span>smartphone<\/span><\/i>. Dimulai dari pergeseran penonton TV analog ke TV digital yang lebih disukai saat ini. Selain itu, pengguna platform <\/span>streaming<\/span><\/i> film pun juga semakin meningkat. Dimana saat ini jutaan konten dapat diakses secara mudah di mana saja melalui berbagai platform, dan ini telah menjadi pilihan utama dalam menghabiskan waktu luang. Oleh karena itu, FreakOut percaya bahwa kemitraan ini dapat memberikan kontribusi yang positif dalam membangun ekosistem industri advertising bagi media, <\/span>advertisers<\/span><\/i>, dan pengguna internet.\u201d ujar Pradwita Ghazali, General Manager – FreakOut Indonesia.<\/span><\/p>\n

Business Development Manager di FreakOut Indonesia, Boby Mahendra, pun berkata \u201cKami sangat senang dapat mengumumkan bahwa kerjasama erat selama dua tahun belakangan ini dengan Emtek Group bisa membuahkan hasil yang baik. Kami berhasil mendapat kepercayaan untuk memonetisasi video traffic di Vidio. Kami percaya bahwa kolaborasi ini akan menguntungkan bagi industri dan klien.\u201d<\/span><\/p>\n

\u201cIni sangat berarti untuk kami! Tidak hanya memperluas jaringan OTT kami dalam perspektif jumlah jangkauan. Namun, untuk membangun kemitraan yang lebih kuat bersama perusahaan lokal ternama seperti Vidio, memungkinkan kami untuk memahami wawasan yang lebih jauh dan juga memberikan layanan khusus untuk para klien kami. Kami sangat senang untuk mengembangkan pasar OTT bersama dengan Vidio ke depannya!\u201d tambah Koma Okubo, CEO \u2013 FreakOut Indonesia.<\/span><\/p>\n

 <\/p>\n

\n

<\/h4>\n

About FreakOut<\/h4>\n

FreakOut is a global marketing technology company with programmatic solutions (DSP, SSP) that delivers in-feed display and video formats across global publishers. Headquartered in Singapore, FreakOut has 11 offices across 9 countries which include China, Indonesia, Japan, Malaysia, Philippines, South Korea, Taiwan, and Vietnam. FreakOut is a part of FreakOut Holdings, Inc. which is listed on the Tokyo Stock Exchange (TSE:6094) and oversees the investments for FreakOut. For more information, visit https:\/\/www.freakout.net\/<\/a>.<\/p>\n

About Vidio<\/b><\/h4>\n

Founded in 2014, Vidio is the leading OTT (Over the top) startup in Indonesia. Unlike other OTTs, Vidio broadcasted 51 linear TVs (both FTA and premium channels) and 29 online radio and counting. Serving millions of video-on- demands for local drama series, catch-up TVs, up to the paid-subscription of Indonesian box offices, Asian, Korean Drama, Bollywood, and Hollywood. With its mission to be the ultimate destination for Indonesians to enjoy quality content, Vidio is available in all platforms connected in Indonesia – web, mobile, setup box, and Smart TVs.<\/span><\/p>\n

MEDIA CONTACT<\/strong><\/h4>\n

info@freakout.net<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

FreakOut Indonesia dengan bangga mengumumkan kolaborasi bersama Vidio, salah satu layanan streaming video over-the-top (OTT) di Asia Tenggara untuk menyediakan posisi iklan mereka melalui FreakOut SSP. Kolaborasi ini membuka kesempatan bagi para pengiklan menjangkau audiens penikmat konten video yang berkualitas (premium video content) secara programmatic di platform Vidio. Vidio adalah platform OTT ternama di Indonesia […]<\/p>\n","protected":false},"author":13,"featured_media":11601,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[84],"tags":[],"class_list":["post-11614","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressreleases-id"],"yoast_head":"\nVidio berkolaborasi dengan FreakOut sebagai mitra iklan OTT di Indonesia - FreakOut Pte. 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